← Campaign KickerAll postsSee the price

How to create and use an email template in Outlook

10 min readUpdated 12 October 2026

To create an email template in classic Outlook on Windows: write the message, choose File > Save As, set the format to Outlook Template (.oft) and save. Reopen it from New Items > More Items > Choose Form, with Look In set to User Templates in File System. That is one of four Outlook products, and each saves a reusable message in a different place, which is why a template can be invisible on the next machine.

Which Outlook are you on?#

VersionTemplate feature it hasKeeps your design?
Classic Outlook on WindowsOutlook Template (.oft) and Quick PartsMostly
New Outlook on Windows, Outlook on the webMail Templates, the My Templates add-in, and .oft files you add or saveYes with Mail Templates. No with the add-in, which is text only
Outlook for MacFile > Save As Template, which writes .emltplYes, but only on a Mac
Outlook on iPhone or AndroidNoneNo

If the menus in this guide do not match your screen, you are on a different Outlook than the last article you read assumed. Microsoft ships four products under one name, and each saves a reusable message in its own way.

How do I create an email template in Outlook?#

This is the .oft route, and it is what people mean when they search for an Outlook email template. It stores the whole message: subject, body, formatting, images, signature.

  1. Open Outlook and start a new email.
  2. Write the message the way you want it to look every time. Subject, body, colours, logo, signature.
  3. In the message window, choose File > Save As.
  4. In the Save as type box, choose Outlook Template. That is the entry that writes a .oft file.
  5. Give it a short name, because the name becomes the menu label, then press Save.
  6. Close the message window. Do not send it, and do not keep it as a draft.

How do I use a template in Outlook?#

On classic Outlook for Windows: open a new message, then choose New Items > More Items > Choose Form. In the Look In dropdown pick User Templates in File System, then double-click your template. Some builds list the saved names directly under New Items, one click shorter.

On new Outlook for Windows and Outlook on the web the route is one menu: Home > New > Mail from template, then pick the name in the Templates dialog. In both products Microsoft repeats the same warning: the edits you make there do not change the template.

If the template is missing from that list it was probably saved as a draft, or from a different Outlook. Check the storage path below before rebuilding it.

What is an .oft file in Outlook?#

An .oft file is Outlook's own container for one saved message. Microsoft describes it as a saved email draft that carries the subject, the message content, the formatting and any attachments. That is the difference between an .oft and text you paste out of Word: the file keeps the fields of a message, not only the body.

Because it is one file, you can copy it into a backup, mail it to a colleague, or keep it somewhere safe before reinstalling Windows. New Outlook for Windows and Outlook on the web can now read the files classic Outlook wrote, which was not the case when most of the guides you will find were written.

One file holds one message. An .oft has no subscriber list inside it and no memory of who you sent the last copy to. Every time you open it, the To box is empty and you are typing addresses again.

That limit is the whole reason a designed email to a customer list is a different product from a template. The merge fields, the list itself and the report after the send sit outside what any .oft can hold.

Where are Outlook templates stored?#

Classic Outlook writes .oft files into C:\Users\<you>\AppData\Roaming\Microsoft\Templates. That is a folder on one machine. It is not inside your Microsoft account, so nothing is waiting for you on a second computer.

To move a template, copy the .oft file into the same folder on the other PC and restart Outlook. There is no sync for these files. AppData is hidden in File Explorer by default, so tick Hidden items under the View tab if you cannot see it.

How do I move an Outlook template to another computer?#

Three routes, and which one works depends on the Outlook you are leaving and the one you are arriving at.

  1. Classic to classic: open C:\Users\<you>\AppData\Roaming\Microsoft\Templates in File Explorer, copy the .oft files, paste them into the same folder on the new PC, then restart Outlook. AppData stays hidden until you tick Hidden items on the View tab.
  2. Classic to new Outlook: keep the .oft files somewhere safe, then add them from Settings, Mail > Templates, Add, Add OFT.
  3. New Outlook or the web app to anywhere: open Settings, Mail > Templates, choose Save as OFT on the template, and you hold a file you can attach to an email to yourself.

There is no sync for classic templates and no account to sign into to get them back. If the old machine is already wiped and you never copied the file, the template is gone with it. That is the dead end in most of these searches, so keep the folder of .oft files somewhere you already back up.

To hand one to a colleague, Microsoft adds a fourth way that skips File Explorer entirely. Open the draft, then on the Message tab choose Forward as OFT. Outlook writes the draft as an .oft file and attaches it to a new message, so the other person receives the design, the subject and the formatting in one attachment.

What are Quick Parts, and when are they better?#

Quick Parts saves one block instead of a whole email. If you repeat a single paragraph, a booking policy or an intro or a sign-off, this is faster than a template and it keeps the formatting of that block.

  1. Type and format the paragraph inside a new message.
  2. Select it, then open the Insert tab and choose Quick Parts.
  3. Pick Save Selection to Quick Part Gallery and name it.
  4. In a later email, put the cursor where the block goes, open Insert > Quick Parts and click the name.

Quick Parts live in the NormalEmail.dotm file, for that Outlook profile on that machine. They do not travel with the mailbox, so a second PC and the web app will not show them.

Signatures are a template in disguise

A lot of small businesses keep their whole newsletter in the signature box so it appears without effort. It works until you want two different versions, because a signature is tied to one account and always lands at the bottom of the message.

Why does my template not have my latest changes?#

Because a template is not the message you are typing into. Microsoft states it inside the steps: changes made after opening a template are not saved to the template, and pressing Save creates a draft of that message without touching the template. Editing your way to a better version is not possible from the opened copy.

The habit that ends this is naming. Give the new version a date in its name, open it once to check it came out right, then delete the older one from the Templates list. Two templates with the same name in a dropdown is how people keep sending the old wording.

Can I use an Outlook email template on Mac or on the web?#

Outlook for Mac has its own command: choose File > Save As Template, name it, pick a location, then start it later with File > New > Mail From Template. The file it writes ends .emltpl, and Outlook on Windows cannot open it. Microsoft states those built-in Mac controls are available to Microsoft 365 subscribers and to users on version 15.35 (170610) and later of Outlook for Mac. The My Templates add-in also works on Mac, for Microsoft Exchange accounts, and not in a shared mailbox.

New Outlook on Windows and Outlook on the web are a different story than they were. They carry two features with one word of difference in the name: Mail Templates, which Microsoft says saves a full email including recipients, subject, body, formatting, images and attachments, and the My Templates add-in, which saves short text snippets with plain text and basic styling. The one people mean when they complain about losing their design is the add-in.

Both sit behind a qualifying Microsoft 365 subscription in new Outlook. If your account does not have one, neither command appears, and the only thing left that keeps formatting is the classic .oft file on the Windows machine you are already using. That subscription condition is why the same set of menus is missing from one screen and present on the next.

  1. Open a new email and find My Templates in the ribbon. On some builds you add it first from Apps or Get add-ins.
  2. Pin the pane so it stays open while you write.
  3. Type or paste your text into the message, then press + Template in the pane to save it.
  4. Later, click the saved template to drop that text into the email.

Can new Outlook and Outlook on the web use an .oft file?#

Yes, in both, with one condition attached. Microsoft now documents adding .oft files from your device and downloading saved templates as .oft files in new Outlook for Windows and Outlook on the web. Both need an account on a qualifying Microsoft 365 subscription, so a plain Outlook.com free mailbox will not see the commands.

  1. Open the Settings page and choose Mail > Templates. The templates saved to that account are listed there.
  2. Choose Add, then Add OFT, and pick the files in the dialog. Several can go in at once.
  3. Microsoft points that picker at the classic folder, c:\users\<you>\appdata\roaming\microsoft\templates, so templates saved years ago in classic Outlook are already where new Outlook looks.

The other direction works from the same list. Pick Save as OFT on a template and it lands in File Explorer as a file you can keep, version, or send to a colleague. This is the cleanest answer to a question that used to have no answer at all: a design built in new Outlook can now leave the app as a file.

What is the difference between Mail Templates and My Templates?#

New Outlook has two saved-message features with names one word apart, and they are not the same tool. Microsoft publishes the split, and most of the confusion online comes from people describing one and searching for the other.

FeatureWhat it savesWhere it livesOpens on another machine?
Mail Templates (built-in)A whole email: recipients, subject, body, formatting, images, attachmentsThe account you saved it fromYes, in Outlook on the web for that account
My Templates add-inShort text snippets to insert into a messageYour primary mailboxYes, on the web, Windows and Mac
Outlook Template (.oft)One whole message, as a file on diskC:\Users\<you>\AppData\Roaming\Microsoft\TemplatesNo, unless you copy the file
Quick PartsOne formatted block, such as a paragraph or a sign-offInside NormalEmail.dotm for that profileNo
SignatureText or pictures that attach to the bottom of every new messageThe mail account or profileOnly where that account signs

Microsoft assigns each one a job: Mail Templates for complete repeatable emails such as newsletters and announcements, My Templates for reusable phrases such as standard replies. Both sit behind the qualifying subscription in new Outlook, and neither one of them merges a name into 400 messages.

That table settles most of the "my template has vanished" searches. What you saved lives in one of five places, and three of them are files or settings on the machine you were already sitting at.

Why does my designed email look wrong in Outlook?#

Classic Outlook on Windows renders mail with Microsoft Word, not with a browser engine. Word ignores most of the styling a web email tool writes. Padding shifts, CSS buttons lose their background, images go full width, and a font nobody installed is swapped for one Word likes.

The design looked correct while you edited it because the editor is a browser. That gap is why built-in fonts and table layouts are still the standard advice for email in 2026. Our own pick is in the best font for emails.

What no Outlook template can do#

Once you mail more than a handful of customers, the feature stops matching the job, so people move off Outlook.

So which one should you use?#

Campaign Kicker is a sending tool rather than an Outlook feature. It has 13 designed templates built on font stacks Outlook can render, it fills each person's name from your list, and it shows you opens and clicks after the send. Mailing 5,000 people a month costs nothing, and the free plan is the whole app.

Start free, no card

Common questions

How do I create a template in Outlook?
In classic Outlook on Windows: write the email you want to reuse, choose File > Save As, and set Save as type to Outlook Template. That writes an .oft file. Open it later from New Items > More Items > Choose Form, with Look In set to User Templates in File System. In new Outlook the shorter route is Mail template > Save email as template on the Message ribbon.
Where are Outlook templates stored?
In C:\Users\<you>\AppData\Roaming\Microsoft\Templates on your own Windows machine. They are not stored in your Microsoft account, so they do not appear on another computer until you copy the .oft file across.
Can I use an Outlook email template on Mac or on the web?
Outlook for Mac writes its own format: File > Save As Template gives an .emltpl file, which Windows Outlook cannot open, and you start it again from File > New > Mail From Template. Outlook on the web and new Outlook keep templates on the account instead of on one machine, and both can add or save .oft files when the account has a qualifying Microsoft 365 subscription. The My Templates add-in on any of them stores text, not your design.
Why is my Outlook template not showing up?
Check where it was written. A message saved as a draft, or saved from the Mac or the web app, never lands in the Windows Templates folder. Open File Explorer, enable Hidden items, and look in C:\Users\<you>\AppData\Roaming\Microsoft\Templates for the .oft file.
What is the difference between an Outlook template and a signature?
A signature attaches itself to the bottom of every new message and is tied to one account. A template is a whole saved message that you start from. Templates are files you can copy between machines; signatures are settings inside one profile.
Why does my designed email look wrong in Outlook?
Outlook on Windows renders messages with Microsoft Word, which ignores most modern email styling. Web fonts, background images and CSS buttons all change or disappear. Built-in fonts and table-based layouts are the only things that survive the trip.
What is an .oft file?
A saved email message in Outlook's own format. Microsoft describes it as a draft that carries the subject, the message content, the formatting and any attachments. Classic Outlook writes one when you set Save as type to Outlook Template, and new Outlook and Outlook on the web can now add those files or save their own templates out to that format.
Does new Outlook support .oft files?
Yes. In new Outlook for Windows and Outlook on the web you can add .oft files from your device and save saved templates as .oft files, from Settings, Mail > Templates. Microsoft requires an account on a qualifying Microsoft 365 subscription for this. Without that subscription the commands are not offered.
How do I share an Outlook template with someone else?
Open the draft and choose Forward as OFT on the Message tab. Outlook saves the draft as an .oft file and attaches it to a new email, which you then send. The other person adds it from their own Templates settings, or in classic Outlook drops it into C:\Users\<you>\AppData\Roaming\Microsoft\Templates.
Why did my changes to an Outlook template not save?
Because opening a template and editing it does not write back to the template. Microsoft says the changes are not saved to the template, and pressing Save only creates a draft of the message you were composing. To change the template, save a new one over the old name.
Where are Quick Parts stored?
In the NormalEmail.dotm file for that Outlook profile on that machine. They are not in your account and not in the Templates folder, so a second PC, the web app or a rebuilt profile shows an empty Quick Parts menu.
Can I open an .emltpl file on Windows?
No. That extension belongs to Outlook for Mac, which writes it from File > Save As Template and reads it back from File > New > Mail From Template. The two formats are not interchangeable, so a Mac template and a Windows template have to be rebuilt on the other platform.
Do Outlook templates need a Microsoft 365 subscription?
For the new features, yes. Microsoft states that Mail Templates, the My Templates add-in and the .oft commands in new Outlook and on the web all need a qualifying Microsoft 365 subscription. Classic Outlook saving a File > Save As template is the route that has no subscription condition.
Start free — 5,000 emails a monthSomething wrong here? Tell us

Best font for emails: the stack that survives Outlook

Arial or Helvetica for short messages, Georgia for long ones, always written as a fallback stack. Plus the sizes that work, and why custom fonts vanish.

Read it →

How to email many people at once without using BCC

For a small group, put your own address in To and the rest in Bcc. For customers that is not enough. Here is what breaks, and what to do instead.

Read it →

Google Docs newsletter template: how to build one you can reuse

Google publishes no newsletter template. Build the layout once in Google Docs, start each issue from Make a copy, and keep it readable in an inbox.

Read it →

HOA newsletter templates: what goes in every issue

A one page layout you reuse monthly, the five blocks residents read, how to mail a whole street without exposing anyone's address, and the four things to cut.

Read it →

Why is my email going to spam, and how do I fix it?

Three causes to check in order: a shared sending address, a domain with no signature of its own, and a list of addresses that stopped reading.

Read it →

SPF, DKIM and DMARC explained in plain English

Three text records in your domain: SPF lists the servers allowed to send as you, DKIM signs each message, DMARC says what to do when a check fails.

Read it →

How often should you send a newsletter, and when is that too much?

For most small businesses, once a month holds the list and twice a month is the ceiling. What hurts you is a long silence, not a weekly habit.

Read it →

What is double opt-in, and does your newsletter need it?

Double opt-in asks a new subscriber to click one link before you send anything. US law does not require it. Here is what it costs and what it buys.

Read it →

CAN-SPAM checklist: the five rules a small business newsletter has to follow

The FTC rules for commercial email in plain terms, what they do not require, and what to put in your footer so a normal newsletter never has to think about it.

Read it →

What is a good email open rate, and why is that the wrong question?

Vendors publish anything from 15% to 40%, and none of them can see inside the mailbox. Here is why open rate moved in 2021 and what to read instead.

Read it →

How to grow an email list when nobody knows you yet

A list grows when somebody gets something for their address. The routes that work without buying names, and the honest maths on how long the slow one takes.

Read it →

How to start a newsletter that people keep reading

Three decisions before you touch a tool, the issue skeleton that works for a small business, and what to send when you have nothing to say.

Read it →

How to schedule an email so it goes out

Scheduling in Gmail, Outlook and a sending tool, what each one quietly cannot do, and why a message that never left is usually a timer problem.

Read it →

How to make a newsletter in Microsoft Word and send it

Word can lay out a newsletter and mail it through mail merge. Here is where it stops, what HTML email means, and the free template route.

Read it →

Church newsletter ideas, templates, and how to send one to a congregation

What belongs in a church newsletter, how a bulletin differs, how to email a congregation that reads on phones, and where a free Word template stops working.

Read it →

School newsletter templates, and how to email parents without exposing anyone

What a weekly school email should hold, how to send it without exposing parents addresses, and whether a free Word or Canva template will do the job.

Read it →

How to write a nonprofit newsletter people read and give because of

The three emails a small nonprofit sends, what belongs in each, which numbers are safe to publish, and how to ask without training people to leave.

Read it →

Welcome email examples, what to put in one, and when to send it

What a welcome email must do in the first 24 hours, how the sequence should run, and where a welcome differs from a confirmation or an autoresponder.

Read it →

How to write email subject lines that get opened, with examples for every case

Subject lines for a marketing send, a job application, a complaint and a cold intro, plus why the front of the line is the only part you control.

Read it →

How long should a newsletter be, by cadence and by where it is read

A practical word range for a weekly email, a monthly letter, an article inside either, a feed post and a printed sheet, and how to find your own number.

Read it →

How to write a newsletter, from the introduction to the last line

How to write a newsletter: one thing per issue, the body first, the introduction last. Plus an event article, a reusable template, Substack and LinkedIn.

Read it →

What is an autoresponder, and what is an autoresponder used for?

An autoresponder is one email triggered by something the reader did, usually joining your list. What a drip campaign adds, what it costs, and what can go wrong.

Read it →

How much does email marketing cost, and what is the bill made of?

What tools charge by contact, send and feature, what free plans gave on 25 October 2026, and how to work out your own monthly number with the arithmetic.

Read it →

How to clean an email list without throwing away the readers you have

Which addresses cost you deliverability, how to find the dead ones in your own reports, when to re-permission instead of delete, and what cleaning is worth.

Read it →

How to segment an email list, and which segments are worth building

What a segment is, six worth building first, how a segment differs from a second list, and how to split an audience without mailing one person five times.

Read it →

How to move your email list to a new tool without losing the consent

What to export, which columns a new importer needs, whether unsubscribed addresses must travel with you, and what usually breaks in an email list migration.

Read it →

How to fix a DMARC failure, in the order the receiving server checks it

What DMARC checks, the four ways a message fails it, how to read an aggregate report, and how to move from p=none to p=reject without blocking good mail.

Read it →

Why is my email not sending, queued or stuck in the Outbox

What queued, sent and delivered each prove, why a campaign stops halfway, the checks for Outlook, Gmail and a stuck Outbox, and how to read a bounce.

Read it →

What sender reputation is, and how to check yours at Gmail and Outlook

What providers score you on, how to check your standing for free, why a delivery rate is not an open rate, and how long a new domain takes to earn trust.

Read it →

Is my email domain blacklisted? How to check, who can clear it, and how long it takes

Where a domain gets listed, the free lookups that cover it, who can ask for removal, and how long a delisting takes to reach a mailbox provider.

Read it →

What a good unsubscribe rate is, and what to do when yours jumps

The number two email tools publish for unsubscribes, why they differ, what a healthy rate looks like for your list, and what to do when a send spikes.

Read it →

What a good click through rate is, and why the published numbers disagree

Two tools publish different click rate benchmarks from their own data. What a click rate counts, why the industry number moves, and what to aim at instead.

Read it →

Why is my email in Gmail's Promotions tab, and what can you do about it?

Gmail sorts mail into five categories on its own, and its help pages put every fix on the reader's side. What a sender can and cannot change, and what to test.

Read it →

Is buying an email list legal? The test a bought list has to pass

UK guidance puts the rule on sending, not buying. Each address must have agreed to email from you by name, which bought lists rarely carry. What to check first.

Read it →

What makes a newsletter successful, and how do you measure it?

Success means the action you asked for, counted. Benchmarks with their conditions, the traps in open and click maths, and a five-rung ladder to measure on.

Read it →